The aim of a centralized image bank solution for Molok was to reduce the hassle of sending heavy e-mails and the role of marketing as a gatekeeper for communication material.
Molok’s retailers are spread world-wide, and the company wanted to increase their proactivity in marketing. Now that up-to-date communication material is centralized in a browser-based system, the retailers have direct access to it irrespective of time and place.
The solution has quieted down the constant e-mail burden of marketing. Now the marketing team has time to focus on keeping the material up-to-date and to create new marketing and sales campaigns.
Molok is also enthusiastic to develop their solution, and they have had their own features tailored into the product.